Analyst Niko Partners called the Switch 2's $499 price a bargain
8/9/2026, 09:00 AM • Евгения Слив

Danial Ahmad, an analyst at Niko Partners, said that the current retail price of the Nintendo Switch 2 at $499 is an exceptionally good deal. The expert warns that in the future the cost of the console may reach $ 800. Ahmad attributes this forecast to continued disruptions in the supply of memory chips from Samsung, which puts enormous pressure on the cost of manufacturing modern electronics. The analyst himself noted that he personally purchased the console for $ 449, emphasizing that the current price is already a kind of "discount" compared to potential future values against the background of an acute shortage of components.
In his post on the social network X, Ahmad used the format of a classic Internet meme about rising prices: "$499 is a great deal, take it now, not 599... not yet 679... not yet 800." Despite its satirical form, this statement conceals an obvious amount of truth about macroeconomic realities. Nintendo has already officially announced a retail price increase to $499, which will take effect in September, citing "changes in market conditions." According to reports, the company sells the device with minimal margin and does not have effective tools to artificially contain rising hardware costs.
This problem is systemic in nature and affects not only Nintendo products. The gaming industry is increasingly discussing the possibility that the next generation of consoles from Sony and Microsoft may approach the psychological mark of $ 1,000 due to similar global cost factors for microelectronics. Meanwhile, Bethesda hinted at the release of a new patch for Oblivion Remastered, which will be released simultaneously with the release of the game on the new Switch 2 platform, which adds optimism to the console's launch plans, despite price challenges.
