Tim Cook ends his career as CEO of Apple. Today is his last working day in this position. Starting September 1, he will be succeeded by John Ternus. The new leader will head the renowned tech giant. Tim Cook has managed the corporation for nearly twenty-five years. During this time, he has radically transformed the company's business. Smartphones have come a long way from the iPhone 4S to the iPhone 17.
Popular AirPods headphones have emerged on the market. They became the first mass-market fully wireless accessories. The Apple Pay contactless payment system began to operate widely. Various services have started to bring significant profits to the company. Among them are Apple Music, Fitness+, and the proprietary television. FaceID technology has almost completely replaced the TouchID fingerprint scanner. All devices have successfully transitioned to Apple Silicon processors. These chips are considered the best in consumer electronics.
Apple's market capitalization has demonstrated colossal financial growth. The figure increased from $350 billion to $5 trillion. There was no revolution on the level of the very first smartphone. However, the corporation has become the largest tech giant. The company has created an advanced ecosystem in the global market. Throughout the massive growth, nothing has broken. Users highly value the stability and reliability of the products.
John Ternus takes over management during a very stable period. He will need to maintain the highest level of innovation. The task of preserving leadership will require strategic vision. Experts are closely watching the steps of the new leader. The change of CEO will be an important milestone for the industry. The tech giant is entering a new era of development.